Freelance Software Developer & Consultant
I Build Software Around How Your Business Actually Works
I'm Rashad Poovannur, a software developer and consultant from Kerala. I work with businesses to understand their workflows, identify operational problems, and build software that makes the way they work simpler, faster, and easier to manage.
How I Approach Software
Don't Start With Technology. Start With The Problem.
A business does not need software simply because a competitor has an app, a website, or an ERP. The right starting point is understanding what is slowing the business down and what the software actually needs to accomplish. I help turn those business requirements into practical digital systems.
Understand the Workflow
I first look at how your team currently handles sales, operations, customers, inventory, projects, payments, reporting, and communication.
Decide What to Build
Not every business needs a full ERP, ecommerce platform, or mobile app. The goal is to choose the right system for the actual business problem.
Build for the Long Term
Once the requirements are clear, I design and develop software that can evolve with the business instead of becoming another system that needs to be replaced in a few years.
What I Build
Software That Solves Real Business Operations
My work focuses on custom business software rather than one-size-fits-all solutions. Depending on the business, that can mean building an internal management system, connecting existing tools, automating repetitive work, or creating an entirely new SaaS product.
ERP & Operations
Custom ERP and operations systems for managing business processes, approvals, purchases, sales, inventory, accounts, and reporting.
CRM & Client Portals
CRM systems, lead management, client portals, communication workflows, follow-ups, project tracking, and customer-facing dashboards.
Business Dashboards
Centralized dashboards that turn operational data into useful insights for sales, collections, expenses, projects, inventory, and performance.
SaaS Products
Multi-tenant SaaS platforms designed for businesses that want to turn an internal process or business idea into a scalable software product.
POS & Inventory
Sales, inventory, branch, product, reporting, and synchronization systems connected with existing POS and business operations.
Automation & Integrations
APIs and integrations connecting payments, WhatsApp, CRM systems, shipping platforms, lead sources, POS systems, and other business tools.
Experience &Expertise
26+ Projects Across Different Business Operations
Over the years, I have worked on software covering retail, business operations, project management, employee management, reporting, rewards, courier operations, inventory, SaaS platforms, and custom integrations.
Business Systems
ERP, CRM, inventory, billing, project management, employee, reporting, and operational management systems.
Custom SaaS
Multi-tenant applications, subscription-based platforms, dashboards, user management, permissions, and business automation.
System Integration
Connecting existing business systems through APIs, webhooks, payment gateways, communication platforms, and external services.
Technology
Built With Technologies I Trust in Production
I prefer a focused technology stack that makes systems reliable, maintainable, and practical to operate over the long term.
Laravel Development
Laravel 13, PHP, Eloquent ORM, queues, scheduled jobs, authentication, authorization, APIs, and application architecture.
Livewire Applications
Livewire 4, Flux UI, Blade, and Alpine.js where required for interactive business applications without unnecessary frontend complexity.
Frontend &UI
Tailwind CSS, responsive interfaces, reusable components, dashboards, forms, tables, and business-focused user experiences.
Database & APIs
MySQL, relational database design, REST APIs, authentication, data synchronization, webhooks, and third-party integrations.
Business Automation
Automated workflows, notifications, scheduled processes, WhatsApp integrations, payment workflows, lead handling, and operational automation.
Production Systems
Deployment, performance optimization, security, database optimization, backups, maintenance, and continuous improvements for real-world business applications.
Working With Me
A Direct Technical Relationship
I work directly with business owners and decision-makers rather than creating unnecessary layers between the person explaining the problem and the person designing the solution.
Direct Communication
You can discuss your requirements directly with the person responsible for understanding the system and its technical direction.
Business Before Code
I don't believe every problem should immediately become a software project. The solution should make business sense before development begins.
Technical Ownership
Architecture, development decisions, integrations, and technical direction remain closely managed throughout the project.
Beyond Individual Projects
Building Through TEKNIK HUB
Alongside my independent work, I also operate TEKNIK HUB , a software and technology business focused on helping companies improve their digital operations.
This gives me the flexibility to work independently when a project requires direct technical involvement, while also bringing in additional capabilities when a project requires design, testing, marketing, or broader implementation support.
Have a Business Problem to Solve?
Let's Figure Out What Your Business Actually Needs.
Whether you need an ERP, CRM, business dashboard, SaaS product, automation system, integration, or simply want to understand whether custom software makes sense for your business, let's start with the problem.